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      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
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      <image:caption>My own “Small is Beautiful” micro farm in my backyard.</image:caption>
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      <image:caption>Shelby and me, during our summer retreat in my greenhouse.</image:caption>
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      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
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      <image:caption>The beginning of 2nd Bloom Farm</image:caption>
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      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
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      <image:caption>My fifth grade classroom in Philadelphia (the man in the photo was the support team for an autistic child in my room).</image:caption>
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      <image:caption>We used the city of Philadelphia as our classroom. We learned how to conduct research from primary sources at The Liberty Bell, near our school.</image:caption>
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      <image:title>The Blog - Leadership lessons from teaching inner city 5th graders - Make it stand out</image:title>
      <image:caption>“Philly 411” Art Gallery. A parent studying his child’s learning.</image:caption>
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      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
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      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
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      <image:title>The Blog - New Years Reflections + Resolutions - How do you want to show up and deliver this coming year? Here are two new worksheets from The Founder Toolbox to help you reflect and set resolutions for the coming year:</image:title>
      <image:caption>End of year reflection worksheet New year resolutions + goals worksheet</image:caption>
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      <image:title>The Blog - Jaye’s startup gift guide for the holidays - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
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      <image:title>Podcast - Graphic design basics, with Katie Okolita, CEO of OKOK - Make it stand out</image:title>
      <image:caption>Katie Okolita, CEO of OKOK Design Studio</image:caption>
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      <image:caption>Lexi Kantor, Head of People at MatrixSpace.</image:caption>
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      <image:caption>Dr. Marinna Madrid, Co-founder, Chief Product &amp; Regulatory Officer, Cellino Bio</image:caption>
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      <image:title>Podcast - How culture drives results, with Dr. Cheri Ackerman - Make it stand out</image:title>
      <image:caption>Dr. Cheri Ackerman, Co-founder + CEO, Concerto Biosciences</image:caption>
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  <url>
    <loc>https://www.foundertoleader.com/content-resources</loc>
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    <lastmod>2026-09-24</lastmod>
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  <url>
    <loc>https://www.foundertoleader.com/book-reviews</loc>
    <changefreq>daily</changefreq>
    <priority>0.75</priority>
    <lastmod>2026-09-30</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/65968cbe3873b6727f6375cd/01eac2b6-fc52-41e0-8e34-0de5d9dd811f/Screenshot+2026-09-28+at+8.59.10%E2%80%AFAM.png</image:loc>
      <image:title>Book Reviews</image:title>
      <image:caption>An Elegant Puzzle: This book has zero fluff and and is a "do this / don't do that" management guide specifically written for software engineering managers. I prefer a bit of narrative but I suspect some of you will value this no non-sense resource.</image:caption>
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      <image:loc>https://images.squarespace-cdn.com/content/v1/65968cbe3873b6727f6375cd/5c121c37-8f9f-4412-a9ad-82ec9e67beae/Screenshot+2026-09-30+at+3.01.13%E2%80%AFPM.png</image:loc>
      <image:title>Book Reviews</image:title>
      <image:caption>Bias Interrupted: This is one of the best books I've read on how to create an inclusive team. Her website has a toolbox that is exceptional.</image:caption>
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    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/65968cbe3873b6727f6375cd/55bfb8ea-c508-4c20-9968-0c0cec643efa/Screenshot+2026-09-28+at+1.50.10%E2%80%AFPM.png</image:loc>
      <image:title>Book Reviews</image:title>
      <image:caption>Bringing Up the Boss: This book is trying a little too hard with it's "cool girl" vibe, however, the content is good. If you can get over the tone, it's a great read for new bosses.</image:caption>
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      <image:loc>https://images.squarespace-cdn.com/content/v1/65968cbe3873b6727f6375cd/583255ee-d5a1-48c4-94e4-e365f1d85621/Screenshot+2026-09-28+at+8.33.44%E2%80%AFAM.png</image:loc>
      <image:title>Book Reviews</image:title>
      <image:caption>Dare to Lead: Every leaders should read this book. It's about how to have the courage to have hard conversations and be an authentic, vulnerable leader.</image:caption>
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      <image:loc>https://images.squarespace-cdn.com/content/v1/65968cbe3873b6727f6375cd/9f0f4538-c85b-4681-8dab-49695e440b64/Screenshot+2026-09-28+at+9.05.03%E2%80%AFAM.png</image:loc>
      <image:title>Book Reviews</image:title>
      <image:caption>Good to Great: This is one of the best business primers out there. Although it's written about Fortune 500 companies, it's relevant for organizations of all types.</image:caption>
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    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/65968cbe3873b6727f6375cd/e933f8aa-955f-412d-b6b2-192017c25483/Screenshot+2026-09-28+at+8.54.14%E2%80%AFAM.png</image:loc>
      <image:title>Book Reviews</image:title>
      <image:caption>HBR Manager's Handbook: This is a fantastic guide for new managers on the key skills of the role. There are a lot of tools and resources in this book as well.</image:caption>
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      <image:loc>https://images.squarespace-cdn.com/content/v1/65968cbe3873b6727f6375cd/133bf2f1-2760-4ec5-90bf-a73f69f0481e/Screenshot+2026-09-28+at+1.52.18%E2%80%AFPM.png</image:loc>
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      <image:caption>High Growth Handbook: This is a must read for quickly growing startups. Very good balance of tactical and examples.</image:caption>
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      <image:title>Book Reviews</image:title>
      <image:caption>Impact Players: This is one of my favorite books to share with your whole team about how to lead - even without positional authority.</image:caption>
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      <image:loc>https://images.squarespace-cdn.com/content/v1/65968cbe3873b6727f6375cd/92d1b7ee-10b2-45b3-a8be-f1fd2c0b5ba3/Screenshot+2026-09-30+at+3.15.55%E2%80%AFPM.png</image:loc>
      <image:title>Book Reviews</image:title>
      <image:caption>Let My People Go Surfing: This book is about the beginning of Patagonia and is a model for how to be a mission-driving organization that lives by their values.</image:caption>
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      <image:caption>Measure What Matters: The book explains the Objectives + Key Results (OKR) methodology that every startup should know. The book is redundant with lots of examples. If you're short on time, check out their website for short videos instead.</image:caption>
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      <image:caption>Multipliers: This is must read for every manager about how to bring out the best in your team - and avoid being an accidental diminisher.</image:caption>
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      <image:title>Book Reviews</image:title>
      <image:caption>Nonviolent Communication: Read past the woo-woo. This book transformed the way I think about managing myself in conflict and how I navigate big feelings as they come up with others.</image:caption>
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      <image:loc>https://images.squarespace-cdn.com/content/v1/65968cbe3873b6727f6375cd/db68b65f-8552-42e1-a121-f3617dd2f1af/Screenshot+2026-09-30+at+3.23.31%E2%80%AFPM.png</image:loc>
      <image:title>Book Reviews</image:title>
      <image:caption>Quiet: So many hard tech founders and leaders are introverts and feel like they need to be extroverts. This book shares the power of quiet leadership.</image:caption>
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      <image:loc>https://images.squarespace-cdn.com/content/v1/65968cbe3873b6727f6375cd/e25b781f-1fa3-44b9-8f23-5da004bb2b29/Screenshot+2026-09-30+at+2.57.34%E2%80%AFPM.png</image:loc>
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      <image:caption>Radical Candor: A classic on how to be kind and honest while giving feedback. A must-read for just about everyone.</image:caption>
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    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/65968cbe3873b6727f6375cd/42e88684-4e95-4166-a1e4-bb46db60c852/Screenshot+2026-09-30+at+2.27.36%E2%80%AFPM.png</image:loc>
      <image:title>Book Reviews</image:title>
      <image:caption>Resilient Optimism: I didn't learn anything particularly new from this book, however, I do think it's uplifting and a good reminder of small actions we can take to improve our optimistic resilience as founders and leaders.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/65968cbe3873b6727f6375cd/e5e2c0b2-3a12-4cdd-bef5-707db6f64090/Screenshot+2026-09-28+at+1.57.20%E2%80%AFPM.png</image:loc>
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      <image:caption>Scaling People: One of the best management guides out there for startups.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/65968cbe3873b6727f6375cd/e2361192-97f8-4177-a9a2-44d68d8fcd37/Screenshot+2026-09-28+at+8.36.20%E2%80%AFAM.png</image:loc>
      <image:title>Book Reviews</image:title>
      <image:caption>Set Boundaries, Find Peace: This book changed the way that I think about having boundaries both personally and at work. It reframed boundaries as being ways to keep ourselves productive and safe.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/65968cbe3873b6727f6375cd/e35697db-a061-438b-82a5-c5b374d5d80f/Screenshot+2026-09-28+at+1.54.43%E2%80%AFPM.png</image:loc>
      <image:title>Book Reviews</image:title>
      <image:caption>Scaling Up Excellence: This is the book that will help you raise the bar of excellence as you scale. The frameworks helped me enormously with the scaling MIT Communication Lab.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/65968cbe3873b6727f6375cd/f6974c66-778a-4940-8713-dc8b3fe8ad8b/Screenshot+2026-09-28+at+1.47.22%E2%80%AFPM.png</image:loc>
      <image:title>Book Reviews</image:title>
      <image:caption>Team of Teams: This military book is a bit redundant, however, the "team of teams" approach is really valuable for early stage startups. I also loved hearing how Navy Seals build high trust.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/65968cbe3873b6727f6375cd/f50e4cf0-1d73-4949-a8b0-b9e86dbe9d84/Screenshot+2026-09-30+at+2.35.08%E2%80%AFPM.png</image:loc>
      <image:title>Book Reviews</image:title>
      <image:caption>The Anxious Achiever: A must read. Anxiety has been a super-power of mine - but it's also been a massive obstacle. This book felt like it summarized many years of lessons learned through therapy. Hugely insightful.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/65968cbe3873b6727f6375cd/653ef758-b6b0-42bc-a892-3e8cc1c77e89/Screenshot+2026-09-30+at+3.11.36%E2%80%AFPM.png</image:loc>
      <image:title>Book Reviews</image:title>
      <image:caption>The Field Guide to Human-Centered Design: I'm obsessed with IDEO's design-thinking approach. Extremely valuable for entrepreneurs.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/65968cbe3873b6727f6375cd/57dea9ed-1298-4b19-b365-6d91758b711c/Screenshot+2026-09-28+at+9.10.05%E2%80%AFAM.png</image:loc>
      <image:title>Book Reviews</image:title>
      <image:caption>The First 90 Days: This is a valuable resource for leaders who are starting new jobs at existing startups. There's a lot of great change management strategies in here as well.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/65968cbe3873b6727f6375cd/26819886-071a-479a-a3b1-ba2160b2f41f/Screenshot+2026-09-30+at+3.04.24%E2%80%AFPM.png</image:loc>
      <image:title>Book Reviews</image:title>
      <image:caption>The Hard Thing About Hard Things: Ben Horowitz (A16z) shares stories about leading through uncertainty in startups. Inspiring and relevant. Audiobook is great.</image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://www.foundertoleader.com/ceo-forum</loc>
    <changefreq>daily</changefreq>
    <priority>0.75</priority>
    <lastmod>2026-09-30</lastmod>
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